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Helping Industry Battle a Bad Economy

Sally Moran presents her strategies for assisting area industry at the February 26 Keystone Innovation Zone meeting at Penn State DuBois.
2/26/2009 —

DuBois - Penn State DuBois is pleased to announce the hiring of a Technology Transfer Coordinator to assist area entrepreneurs and existing organizations in developing ideas and products that increase productivity, reduce costs, and meet new market demands.

Sally Moran, the new Technology Transfer Coordinator will facilitate technology based ideas that require research and development.  Utilizing grant resources, Moran can provide businesses with the advanced capabilities in Research Development, licensing, and commercialization offered by the university.  

As a former Marketing Vice President and General Manager for Osram Sylvania Inc. in St Marys, Moran succeeded in igniting revenue and market share for Osram’s global lighting business. Under her direction, the emphasis within various business units changed from a “one size fits all” orientation to a focus on products differentiated by packaging, advertising and technology. 

“With my efforts and the support from great teams, we enabled Sylvania to redefine the future of lighting with innovative products,” Moran said.   “At the same time, we have substantially increased the profit margin for the innovative products when compared to regular product offerings.”

 “With her extensive experience in designing business and marketing plans, in navigating governmental agencies and in analyzing research and developing strategies to accomplish organizational goals, Sally is able to work successfully with entrepreneurs at any stage of the technology transfer process,” said Assistant Director of Continuing Education John Blasdell.  “We are excited that she will be the Institute of Higher Education (IHE) representative merging Penn State resources with developing regional needs to promote economic growth in the area.”

Moran will help generate fresh ideas and solutions to real problems and access business resources with no charge for any of the consultation provided.  She is located in room 102B in the DEF Building at Penn State DuBois and can be reached at (814) 375-4803 or sum24@psu.edu.

Look for an Open House, to be held this summer, which will provide more information about the Technology Transfer Center and the resources available at Penn State DuBois to spur regional economic progress.  

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